All you see is red. A bloodied marked-up manuscript.  You’ve finished writing your manuscript and were excited to share your book with the rest of the world. But after your book editor’s feedback, ...

Building a following on a social media platform is necessary for thought leaders. But it’s also hard.

Not knowing the ins and outs of a platform is frustrating. Months with little engagement makes...

Writing a memoir is a deeply personal journey. It’s a journey that leads writers through the most profound, intimate, and traumatic moments of their lives.

For many, reliving past experiences is c...

About a decade ago, Dr. Henning Beck, a neuroscientist, bestselling author and former Hertie PhD scholar at the Graduate School of Cellular & Molecular Neuroscience in Tübingen, Germany, presented ...

The book writing journey is both a thrilling and daunting endeavor.

Pitching a book to a publisher and the marketing phase afterwards can be especially challenging and complicated to accomplish on...

All thought leaders want to make an impact on their sphere of influence. It’s what is popularly known as “reach.”

Becky Robinson, author of Reach and founder and CEO of Weaving Influence, says “re...

In the most recent episode of "The Family Business Podcast," Melissa Parks and Dave Goetz offer tips and strategies on how to capture and preserve your family story.

In this episode, you'll learn abo...

An author’s book launch is a significant—and memorable—step in the writing and publishing journey.

The book launch event is an opportunity for the author to introduce their work to the public, con...

Remember those college lectures where you struggled to stay awake?

Maybe your professor spoke in a monotonous voice. Or maybe the professor relied on text-heavy slides that made their point convol...

Do you remember the last book you put down and never picked up?

Do you remember why you gave up on it?

The most likely reason is that the narrative failed to engage you. It was probably boring. B...

Every nonfiction book needs a thesis. Why?

A thesis directs your book's narrative. It's the backbone of your work, offering readers a clear roadmap and ensuring your content stays focused and impactf...

Ready to expand your influence and reach your ideal audience?

Tune in to PPI's latest podcast episode with Melissa Parks and Dave Goetz as they dive deep into the best ways to package your content for...