You likely won’t get rich from publishing a book. Most people don’t

While we all dream of writing the next bestseller, on average a traditionally published nonfiction book sells about 250 to 300 copies in the first year. Only 500 copies, on average, for fiction.

While it’s...

If you’re self-publishing a book, you don’t want your book to look self-published. That means you need to pay close attention to the editing phase. Editing for self-published authors is different than when you are traditionally published.

That’s because you are responsible for...

“Is traditional publishing for me?”

It’s a question all writers ask at some point in their journey. And the answer depends on each individual. We interviewed Jamie Weiner, author of The Quest for Legitimacy: How Children of Prominent Families Discover Their Unique Place in the...

What do you think of when you hear the phrase “published author?” Do you imagine a writer who has published a book? Or a writer who has published an article in a magazine?

Most writers dream about traditionally publishing their work. They want their words to be shared on a grand...

When you’re writing a book, two questions first-time writers most often ask are: How do I land a book deal? and How do I market it so it is read?

We sat down with Robin Zachary, author of Styling Beyond Instagram: Take Your Prop Styling Skills from the Square to the Street, who shared her...

“I have a manuscript, but is it ready for submission?”

Maybe. Maybe not.

There’s no magical formula for what will catch an editor’s attention. Sometimes editors just follow their gut.

But with years of publishing experience under our belt, we know a few things about what...

What if I told you that your dream will come true and you’ll publish a book? 

Now, what if I told you it will take 14 years before you get published?

That’s bittersweet, right? Jennifer Risher, author of We Need to Talk, a memoir about wealth, attended multiple writer’s...

“How do I get published in the Harvard Business Review…or another prestigious publication?”

For many business professionals, this question is always at the forefront. To get published in the Harvard Business Review or other top tier publications is to feel like you’ve...

“Is this vanity press?” “Are you going to control the rights?” “Do I have to pay a lot?”

These are common questions writers ask when considering self-publishing.

We spoke with Steven Spatz, President of BookBaby, who answers all these questions, and offers...

"How do I find a literary book agent?" is one of the most common questions of aspiring writers.

Literary agent Don Gates, founder of The Gates Group, has a few ideas. He says that he, like most agents, looks for books that publishers would be interested in. These books have this in common: the...

By Dave Goetz and Melissa Parks

Writing a book can never be about the money. No realistic model for book publishing exists, unless of course, you hit the lottery with your first book. 

According to Dave Parker, author of Trajectory Startup: Ideation to Product/Market Fit, the economics...

By Melissa Parks and Dave Goetz

The popularity of A&E's "Mad Men" is in part reflective of our cultural obsession with the world of advertising. Just think of the Super Bowl! Millions of Americans tune into it for the commercial breaks as much as for the game (maybe...